Amazon, as an e-commerce platform, is taking big steps towards the future. Be it their drone delivery or ease of shopping, they have it all. But there is one thing that is not going to change at any time in the future.
And that is Amazon customer reviews.
It is no more a secret that shoppers on Amazon are heavily relying on what previous customers have to say about a product. This is why a lot of e-commerce businesses are opting to embed Amazon customer reviews on their website to leverage the benefit of social proof.
Embedding Amazon reviews on your website can be a powerful way to boost trust and credibility with your audience. Customer reviews can influence purchasing decisions. So if you are a business owner with a website, and looking to embed Amazon customer reviews on your website, we have got you covered.
In this blog, we will cover all important tools that you can use to embed Amazon reviews on a website and we will also discuss why having an Amazon review widget on a website is essential for a business. Take a look.
Why Embed Amazon Reviews?
Before delving into the tools, let’s first understand why embedding Amazon reviews is beneficial:
- Trust and Credibility: You may want to have a website along with a store on Amazon, you can use the trust you have built over the years with Amazon. When you embed Amazon reviews on a website, you showcase authentic user reviews from a reputable platform like Amazon can enhance your website’s credibility.
- SEO Benefits: big search engines like Google adore content that is curated by the actual customers. Including user-generated content can improve your website’s search engine rankings, as fresh and relevant content is favored by search engines.
- Conversion Boost: what else is more reliable than positive reviews by actual customers with a verified purchase badge? Positive reviews by Amazon customers can encourage visitors to trust your products or services, leading to higher conversion rates.
Now, let’s explore the tools and methods to achieve this:
Dynamic Tools To Embed Amazon Reviews On Website
Many tools in the industry can help you embed Amazon reviews on your website. All of these tools have different features and benefits. As a user, you have go to through all the features and pick out the one that’s best for you. Take a look at the list of all the review aggregator tools to embed Amazon reviews on the website.
The first tool we have on the list is Tagembed. The best part about using this tool to embed Amazon review widgets is that it is codeless. Meaning that as a user you do not have to use coding. Apart from that you can also expect customization options like changing of themes and layouts.
This helps the users match the widgets on their websites. Apart from that, users can also change the fonts and their sizes. Another admirable feature of Tagembed is its moderation panel that helps the users remove or add the content they want to display on the widget. So if you would want to review an Amazon product review from the widget, Tagembed can help you with that.
What more you can expect from Tagembed as an aggregator tool is their custom CSS feature that can help you uplevel the customization game. Tagembed also helps the user with their real-time update feature that means as soon as the reviews go live on Amazon, they will appear on the Amazon review widget.
SociableKIT is a comprehensive customer review and marketing platform that allows you to aggregate and display Amazon reviews on your website. Sociable KIT offers a range of widget styles, so you can seamlessly integrate Amazon reviews into your site’s design.
Another feature of SociableKIT is automated updates. The platform can automatically sync Amazon reviews, ensuring that your website’s content stays current. You can also expect rich snippets. SociableKIT supports rich snippets, which can enhance your website’s visibility in search engine results pages (SERPs).
3. Review Grower
Review Grower is a popular review platform that enables businesses to collect and showcase reviews from various sources, including Amazon. Review Grower provides customizable widgets that allow you to display Amazon reviews in various styles and formats.
Review Grower’s widget are pre-made widgets designed for easy integration into websites. They include options for displaying Amazon reviews. In customization, you can choose the style you want to use and then optionally change the colors. You can also expect features like font Sizing, font Color, and Text Alignment. Review Grower’s structured data can help improve your website’s visibility in search results. Other features include showing a profile picture, showing a date, showing a review site, showing stars, etc. All these features help you to seem more authentic on your website.
JustReviews is a reputation management platform that aggregates reviews from multiple sources, including Amazon. JustReviews provides customizable widgets for embedding Amazon reviews on your website. Aside from Amazon, you can aggregate reviews from other sources like Google and Facebook. JustReviews offers six ways to showcase Amazon reviews on the website viz, Badge, Testimonials, Counters, summary, star, and page.
JustReviews also offers tools for businesses to engage with their customers, collect feedback, and monitor their online reputation. This can be particularly important for businesses looking to maintain a positive image and address customer concerns promptly.
The Final Word
As someone in business, it is important to have authority in the industry. And authority comes from the customer’s place in you. Amazon reviews are the best way to showcase that your customers trust you. We have mentioned four amazing tools that you can use to embed Amazon review widgets on your website. These tools are equipped with features that can help you establish credibility and social proof for your business in no time.
So what is stopping you?
Go ahead, try the tools mentioned above, and choose the best one for you and your business.